Details

Neurotoxins and Fillers in Facial Esthetic Surgery


Neurotoxins and Fillers in Facial Esthetic Surgery


1. Aufl.

von: Bradford M. Towne, Pushkar Mehra

107,99 €

Verlag: Wiley-Blackwell
Format: EPUB
Veröffentl.: 14.01.2019
ISBN/EAN: 9781119294290
Sprache: englisch
Anzahl Seiten: 136

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Beschreibungen

<p>This book offers a detailed, practical guide to incorporating minimally invasive cosmetic surgery into dental practice.  Chapters thoroughly examine all aspects of using these materials in practice, and present step-by-step techniques for injecting and placing neurotoxins and fillers, with specific recommendations for product selection and in-depth information on case management.  Anatomical drawings and clinical photographs depict the procedures and concepts described. </p> <p>From patient evaluation, treatment planning, and product selection to techniques, managing complications, and marketing the service, <i>Neurotoxins and Fillers in Facial Esthetic Surgery</i> provides a complete resource for using these techniques in practice.  Coverage encompasses facial anatomy, neurotoxins, cosmetic fillers, hyaluronic acid dermal fillers, Radiesse™ calcium hydroxylapatite injectable filler, pearls and pitfalls, and how to build your practice. </p> <ul> <li>Offers a complete but easy-to-use-reference on all aspects of how to set up a minimally invasive cosmetic facial surgery service within an oral and maxillofacial surgery practice</li> <li>Surveys the range of products available in detail from an objective viewpoint</li> <li>Presents how-to techniques for injecting and placing neurotoxins and fillers </li> </ul> <p><i>Neurotoxins and Fillers in Facial Esthetic Surgery</i> is an essential reference for any oral and maxillofacial surgeon or general dentist wishing to add minimally invasive cosmetic surgery to their repertoire.</p>
<p>List of Contributors xi</p> <p>Foreword xiii</p> <p>About the Companion Website xv</p> <p><b>1 Facial Anatomy and Patient Evaluation 1<br /></b><i>Timothy Osborn and Bradford M. Towne</i></p> <p>1.1 Facial Anatomy 1</p> <p>1.2 Anatomy of Facial Skin 1</p> <p>1.3 Anatomy of the Superficial Fat Compartments 2</p> <p>1.4 Anatomy of the Facial Fasciae 3</p> <p>1.5 Anatomy of the Facial Mimetic Muscles 5</p> <p>1.6 Anatomy of the Deep Facial Fat Compartments 7</p> <p>1.7 Anatomy of the Ligamentous Structures (Retaining Ligaments) of the Face 8</p> <p>1.8 The Blood Supply of the Face 10</p> <p>1.9 The Aging Face 10</p> <p>1.10 Patient Selection, Assessment, Records 13</p> <p>1.11 Patient Selection and Assessment 14</p> <p>1.12 Treatment Sequencing 15</p> <p>References</p> <p><b>2 Neurotoxins: The Cosmetic Use of Botulinum Toxin A 19<br /></b><i>Jon D. Perenack and Shelly Williamson‐Esnard</i></p> <p>2.1 Botulinum Neurotoxins Introduction 19</p> <p>2.2 Botulinum Toxins Physiology and Characteristics 20</p> <p>2.3 Manufacturing Process 20</p> <p>2.4 Clinical Usage 24</p> <p>2.4.1 Age of Patient Treated 25</p> <p>2.4.2 Storage and Preparation of BoNTA 26</p> <p>2.4.3 Patient Preparation and General Injection Tips 28</p> <p>2.4.4 Treatment Recommendations for Specific Areas 30</p> <p>2.4.4.1 Glabella 30</p> <p>2.4.4.2 Forehead 32</p> <p>2.4.4.3 Crow’s Feet – Lateral Orbital Lines 32</p> <p>2.4.4.4 Indirect Browlift 35</p> <p>2.4.4.5 Correcting Brow Asymmetry 35</p> <p>2.4.4.6 Other Midface Techniques: Bunny Lines 36</p> <p>2.4.4.7 Perioral Modifications with BoNTA 36</p> <p>2.4.4.8 Treatment of Platysmal Bands 39</p> <p>2.5 Treating Facial Asymmetries Secondary to Muscle Paralysis 41</p> <p>2.6 Post‐ treatment Recommendations and Complications 41</p> <p>2.7 Conclusion 42</p> <p>References 43</p> <p><b>3 Cosmetic Fillers 47<br /></b><i>Alexandra Radu and Faisal A. Quereshy</i></p> <p>3.1 History of Cosmetic Fillers 47</p> <p>3.1.1 Emergence of Autologous Fillers 48</p> <p>3.1.2 Emergence of Non‐autologous Fillers 48</p> <p>3.1.2.1 Silicones 49</p> <p>3.1.2.2 Bovine Collagen 49</p> <p>3.1.2.3 Porcine Collagen 49</p> <p>3.1.2.4 Polymethylmethacrylate (PMMA) 49</p> <p>3.1.2.5 Hyaluronic Acid 50</p> <p>3.1.2.6 Dextran Beads in Hyaluronic Acid 50</p> <p>3.1.2.7 Poly‐l‐lactic Acid 50</p> <p>3.1.2.8 Calcium Hydroxylapatite 50</p> <p>3.1.2.9 Polyvinyl Microspheres Suspended in Polyacrylamide 51</p> <p>3.1.2.10 Polytetrafluoroethylene (PTFE) 51</p> <p>3.1.2.11 Polyoxyethylene and Polyoxypropylene 51</p> <p>3.2 Classification 51</p> <p>3.2.1 Biodegradable Facial Fillers 51</p> <p>3.2.2 Autologous and Allogeneic Facial Fillers 51</p> <p>3.2.3 Xenograft Facial Fillers 53</p> <p>3.2.4 Synthetic Facial Fillers 53</p> <p>3.2.5 Nonbiodegradable Facial Fillers 53</p> <p>3.3 Ease of Use 53</p> <p>3.4 Benefits 55</p> <p>3.5 Complications 58</p> <p>References 61</p> <p><b>4 Hyaluronic Acid Dermal Fillers 63<br /></b><i>Tirbod Fattahi and Salam Salman</i></p> <p>4.1 Introduction 63</p> <p>4.2 Hyaluronic Acid 63</p> <p>4.3 Available Products 64</p> <p>4.4 Clinical Indications 64</p> <p>4.5 Injection Techniques 64</p> <p>4.6 Selection Process 65</p> <p>4.7 Reversibility of HA Fillers 65</p> <p>4.8 Clinical Scenarios 66</p> <p>4.8.1 Nasolabial Grooves 66</p> <p>4.8.2 Lips 66</p> <p>4.8.3 Tear Troughs 66</p> <p>4.8.4 Glabella 67</p> <p>4.9 Post‐ Injection Instructions 68</p> <p>4.10 Longevity of HA Fillers 68</p> <p>4.11 Conclusion 69</p> <p>References 69</p> <p><b>5 Radiesse™ Calcium Hydroxylapatite Injectable Filler 71<br /></b><i>Nikita Gupta, Onir L. Spiegel, and Jeffrey H. Spiegel</i></p> <p>5.1 Treatment in Practice 72</p> <p>References 74</p> <p><b>6 Pearls and Pitfalls of Neurotoxins and Facial Fillers 75<br /></b><i>Raffi Der Sarkissian</i></p> <p>6.1 Pearls and Pitfalls in Neurotoxin Use 75</p> <p>6.2 Neurotoxin Preparation and Storage 75</p> <p>6.3 Choice of Syringes and Needles 76</p> <p>6.4 Basic Injection Principles 77</p> <p>6.5 Specific Injection Pearls Based on Injection Site 78</p> <p>6.5.1 Glabellar Techniques 78</p> <p>6.5.2 Forehead Techniques 80</p> <p>6.5.3 Periorbital Techniques 81</p> <p>6.5.4 Treatment of Bunny Lines 83</p> <p>6.5.5 Depressor Anguli Oris Techniques 83</p> <p>6.5.6 Perioral Techniques 83</p> <p>6.5.7 Levator Labii Superioris alaeque Nasi 84</p> <p>6.5.8 Techniques for Chin Dimpling 85</p> <p>6.5.9 Treatment of Platysmal Bands 85</p> <p>6.5.10 Treatment for Masseter Hypertrophy 86</p> <p>6.6 Neurotoxin Complications 87</p> <p>6.7 Cosmetic Facial Fillers: Pearls and Pitfalls 88</p> <p>6.8 Technical Pearls 91</p> <p>6.9 Needles vs. Cannulas 92</p> <p>6.10 Specific Injection Pearls 92</p> <p>6.10.1 Fine Lines 92</p> <p>6.10.2 Melolabial Groove 92</p> <p>6.10.3 Labiomandibular Groove 93</p> <p>6.10.4 Pre Jowl Sulcus 93</p> <p>6.10.5 Labiomental Groove 93</p> <p>6.10.6 Midface Volumization 94</p> <p>6.10.7 Temporal Hollows 96</p> <p>6.10.8 Lips 97</p> <p>6.10.9 Nasojugal Groove 97</p> <p>6.11 Complications of Facial Fillers 99</p> <p>6.11.1 Bruising 99</p> <p>6.11.2 Nodules 99</p> <p>6.11.3 Overcorrection 99</p> <p>6.11.4 Tyndall Effect 100</p> <p>6.11.5 Calcium Hydroxylapatite 100</p> <p>6.11.6 Sculptra 100</p> <p>6.11.7 Granuloma Formation 100</p> <p>6.11.8 Vascular Compromise 100</p> <p>References 102</p> <p><b>7 Building Your Practice 103<br /></b><i>Jay R. Levine</i></p> <p>7.1 Internet Marketing: What’s in it for you? 103</p> <p>7.2 Promoting Your Practice: Formulating a Strategy 103</p> <p>7.3 Website Design Companies 104</p> <p>7.4 Building Your Brand 104</p> <p>7.5 Print Marketing 104</p> <p>7.6 Website Design: Choosing a Designer 104</p> <p>7.6.1 Other Items to Consider when Choosing a Website Designer 105</p> <p>7.6.2 Designing Your Website 106</p> <p>7.6.2.1 Connect with the User 106</p> <p>7.6.2.2 Outside Perspective 106</p> <p>7.6.2.3 Accuracy 106</p> <p>7.6.2.4 Doctor Bios – How Important Are They? 106</p> <p>7.6.2.5 Accessibility 106</p> <p>7.6.2.6 Additional Features 107</p> <p>7.6.3 SEO: More on Search Engines 107</p> <p>7.6.3.1 Five Basic SEO Steps you can Take Yourself 107</p> <p>7.6.3.2 Blogging 108</p> <p>7.6.3.3 SEO: When to Call in the Experts 108</p> <p>7.6.4 Online Ads: PPC with Google AdWords 108</p> <p>7.6.4.1 Managing AdWords 108</p> <p>7.6.5 Social Media: Getting Started 108</p> <p>7.6.5.1 The Three Es of Social Marketing 108</p> <p>7.6.5.2 How to Gain Followers 109</p> <p>7.6.5.3 Facebook 109</p> <p>7.6.5.4 Instagram 109</p> <p>7.6.5.5 Twitter 109</p> <p>7.6.5.6 YouTube 109</p> <p>7.6.5.7 Pinterest 110</p> <p>7.6.5.8 LinkedIn 110</p> <p>7.7 Protecting Your Practice Online 110</p> <p>7.8 Internet Marketing: Measuring Your Progress 110</p> <p>7.9 Marketing Is Communication 110</p> <p>References 111</p> <p>Index 113</p>
<p><b>The Editors</b> <p><b>Bradford M. Towne, DMD,</b> is a board-certified oral and maxillofacial surgeon and is retired as a Clinical Associate Professor in the Department of Oral and Maxillofacial Surgery at the Boston University Henry M. Goldman School of Dental Medicine, Boston, MA, USA. <p><b>Pushkar Mehra, BDS, DMD, MS, FACS,</b> is Professor and Chair in the Department of Oral and Maxillofacial Surgery and Associate Dean for Hospital Affairs, Boston University Henry M. Goldman School of Dental Medicine, Boston, MA, USA.
<p>A complete resource on neurotoxins and fillers for facial esthetic surgery <p>This book offers a detailed, practical guide to incorporating minimally invasive cosmetic surgery into dental practice. Chapters thoroughly examine all aspects of using these materials in practice, and present step-by-step techniques for injecting and placing neurotoxins and fillers, with specific recommendations for product selection and in-depth information on case management. Anatomical drawings and clinical photographs depict the procedures and concepts described. <p>From patient evaluation, treatment planning, and product selection to techniques, managing complications, and marketing the service, <i>Neurotoxins and Fillers in Facial Esthetic Surgery</i> provides a complete resource for using these techniques in practice. Coverage encompasses facial anatomy, neurotoxins, cosmetic fillers, hyaluronic acid dermal fillers, Radiesse™ calcium hydroxylapatite injectable filler, pearls and pitfalls, and how to build your practice. <ul> <li>Offers a complete but easy-to-use-reference on all aspects of how to set up a minimally invasive cosmetic facial surgery service within an oral and maxillofacial surgery practice</li> <li>Surveys the range of products available in detail from an objective viewpoint</li> <li>Presents how-to techniques for injecting and placing neurotoxins and fillers</li> </ul> <p><i>Neurotoxins and Fillers in Facial Esthetic Surgery</i> is an essential reference for any oral and maxillofacial surgeon or general dentist wishing to add minimally invasive cosmetic surgery to their repertoire.

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